Adobe Photoshop, Adobe Illustrator, and Adobe InDesign
For this project, I created the identity and branding system for a personally significant restaurant, Bếp Khổ Qua, inspired by my Vietnamese heritage and family's Buddhist upbringing. The vision was to create a welcoming space with vegan/vegetarian options on specific Buddhist feast days, prioritizing elderly patrons facing food insecurity and transportation challenges.
Skills: Adobe Creative Cloud proficiency, Brand Identity, Typography, Layout & Composition, and Craftsmanship
“Bếp Khổ Qua” Brand and Style Guide
Collateral
Menu (Savory and Dessert)
Savory menu
Dessert menu
Condiments and Chopstick Sleeve
Stickers
Showcase at MassArt’s All School Show 2024